How To Create Mobile Website ~
I know myself that browsing websites that are not mobile friendly while on a mobile device can be extremely frustrating. Unfortunately, it’s that feeling of frustration that can stop people from browsing your blogs or websites as well (if you don’t properly optimize them). Luckily, here is a little look into the mobile revolution and what you can do to get ready for it:
Why It Is Important for Your Blog or Website to Be Mobile Friendly
The fact that 75% of Americans bring their mobile phones into the bathroom (according to a survey done by 11Mark) should be enough to tell you why it’s crucial to be mobile friendly. With the use of mobile devices being such a large part of everyday life, your business could falter if you don’t keep up with the trend.
If you have a blog or website that promotes products or services, you definitely need to be mobile in order to boost your business. Since many consumers both do their research and make purchases via mobile devices, it would be foolish not to take advantage, in my personal opinion. If you make it really easy for your customers to use your website, they will not need to go to your competition.
4 Types of Tools to Help Create a Mobile Friendly Website or Blog
1. Mobile-Optimized Themes
If you really want to make it easy to serve both desktop-based and mobile users, it is handy to have mobile-optimized (or responsive) themes installed through WordPress. This means that you will manage just one website that will look different depending on the device that accesses it. However, just remember to avoid using Flash on your blog or website since many mobile devices do not support it.
It should also be known that Google itself actually recommends using responsive themes to best improve the user experience.
When creating mobile websites, here are some key features to include:
• Password areas. When choosing to add a password area for your subscribers, make sure that you determine first how users will sign into your website or blog. For mobile users, you will definitely want to make sure that this feature is easy to use.
• Online forms. Online forms are excellent for getting in touch with prospects. However, you will need to make them easy to read, understand, and fill out to be the most effective. You must also avoid using people’s contact information to spam them.
• Content management systems. In order to be truly successful, your website or blog’s content must be very easy to find and browse through. You should also avoid posting image-heavy content to make it easier for mobile users.
In order to create mobile friendly websites and blogs, there are various plugins available to get the job done. However, one plugin that I personally use on my websites is WPtouch. It creates a mobile-optimized template to use that will make your website simpler and easier to see and use on mobile devices. It installs like any other WordPress plugin and instantly optimizes your website for mobile devices. It’s really that easy.
To get a basic idea of how mobile friendly your website is, you can use Google’s Mobile Meter tool by going to howtogomo.com. All you need to do is follow the simple instructions provided and you will be given a PDF of recommendations. Since it’s Google and all, I would highly recommend taking these recommendations to heart if you want to do well by them.
Dudamobile, which is partnered with Google’s GoMo, is another website to help make yours accessible to those on the go. Once again, the process is pretty simple if you follow the instructions. You will easily be able to choose templates, add content, edit site designs, and more while using Dudamobile.
4. Native apps
If you have some money to spare, you can look into building native applications to run directly on mobile devices such as smartphones and tablets. They are designed to create functional interfaces for specific devices, and can even use hardware such as a device’s camera. With 85% of mobile users preferring mobile apps over mobile websites (according to Compuware.com), it only makes sense to at least look into building them.
Unfortunately, while native applications are great for websites, they don’t do well for blogs. You will need to create various native applications for various types of mobile devices, and the venture can be rather costly in the end.
What Does the Future Hold for Smartphones and Tablets?
While it can be tricky for us to know exactly what will be in store for smartphones and tablets over the next 5 to 10 years, there are still some promising facts and figures to make note of. For example, according to Gartner.com, the combined worldwide shipments of PC, tablets, and mobile phones will reach 2.4 billion units this year. Additionally, Gartner estimates that 2.9 billion units will be shipped worldwide in 2017.
With the statistics showing the use of mobile devices on the rise, the time to get your blog or website mobile is now. By making sure that everything is in place to create the best user experience, you will win Google’s favor (as well as the favor of your audience) and better improve your chances for success.